NFTs Should Be Experiences, Not Just Products: IDEO CoLab's Ian Lee

Everything in the real world is about to be tokenized.

Hello Defiers! NFTs —non-fungible tokens meant to serve as representations of things rather than currency— are having a moment. But Ian Lee of IDEO CoLab Ventures says they’re not very interesting, At least not in the form they’re usually presented, that is, as products; tokenized art, tokenized game assets, etc.

But NFTs are a lot more interesting when…